Badge Overview
New Product Development
Published Public {} Badge Class Data
New Product Development

Issued by Milwaukee Area Technical College
Badge Description
This course takes the idea for the product or service, researches the size of the market, and develops a plan to address the market. Understanding how the consumer values the product or service, and how to increase that usage or awareness will be stressed. Sections covered will be estimating the physical size or value of the market, pricing, creating a cohesive marketing plan, and building a distribution channel.
Tuition for Individual MicroCredentials and Badges is paid for by the student. However, if you plan to further your education with a Technical Diploma or Associate Degree, financial aid and scholarships may be available. Please meet with your Pathway Advisor before registering for more information.
Consumer Analysis
Distribution
Market Size And Share
Marketing
Planning
Researching
Badge Criteria
Successful completion of ENTREP-102- New Product Development
Aligned Outcomes
- No aligned outcomes.