Badge Overview

Digital Marketing  Digital Marketing

Published Public {} Badge Class Data

Digital Marketing

Digital Marketing

Issued by Milwaukee Area Technical College

Badge Description

The courses in this program will develop Digital Marketing skills that will help businesses to promote their brand and to connect with potential customers using the internet and other forms of digital communication. This includes email, social media, web-based advertising text, and multimedia messages.

Tuition for Individual MicroCredentials and Badges is paid for by the student. However, if you plan to further your education with a Technical Diploma or Associate Degree, financial aid and scholarships may be available. Please meet with your Pathway Advisor before registering for more information.

Skills Basic Design Skills Communication Skills Content Creation Customer Relationship Management Data Analysis Search Engine Marketing / PPC / Email Search Engine Optimization / Onsite - Offsite social media Writing / Story Telling

Badge Criteria

Completion of MKTG-102 --Marketing Principles

A 3-credit college-level course.

Completion of MKTG-118 --Social Media Marketing

A 3-credit college-level course.

Completion of MKTG-165 --Digital Marketing

A 3-credit college-level course.

Completion of MKTG-198 -- Visual Media Marketing

A 3-credit college-level course. Badges are issued to those who complete these courses with a letter grade of C or better.

Aligned Outcomes

  • No aligned outcomes.